Estela Karina
Creative Director | Brand Strategist | Marketing Leader
Trusted By
What I Do
Creative Direction
Brand Strategy
Marketing Leadership
Event Marketing
Photography
Graphic Design
Web Design
Content Creation
Featured Work
Cutting Ball Theater
Reimagining a Nonprofit Theatre's Brand Through Creative Marketing
Led five years of creative direction and marketing strategy, developing integrated campaigns that strengthened brand awareness, grew social engagement by 40%, and connected audiences with award-winning theatrical productions.
Brentwood Craft Club
Building a creative community from the ground up
Launched and grew a children's art program through community-focused marketing, authentic storytelling, and engaging content, creating a loyal audience with strong enrollment and returning families.
Nenas Tacos Mural
Transforming a blank wall into a neighborhood landmark
Designed and hand-painted a 10' × 15' mural celebrating Indigenous Mexican culture, creating a striking visual centerpiece that elevated the restaurant's brand and generated community buzz.
Galentines Day Paint & Sip Event
Designing an experience people couldn't wait to attend
Created and marketed a sold-out immersive Paint & Sip event through strategic social storytelling, curated branding, and an elevated guest experience that built community and grew a new audience.
Results
- 10+ years experience
- 40% Instagram growth
- 75 - 100% Sold Out Events
- Over 50% Retention and Returning Rate
- 100+ events marketed
- Thousands of audience members reached
- Over 30 brands supported
Built for Leadership
- Managed marketing departments
- Led campaigns
- Directed events
- Worked cross-functionally
- Built marketing strategies
- Managed budgets and calendars
Classes & Events
Brentwood Craft Club
Creative classes for kids and teens that offers hands-on projects, seasonal activities, and engaging art experiences, Brentwood Craft Club encourages children to explore their creativity, develop new skills, and express themselves in a supportive and inspiring environment.
Private Events
Perfect for birthdays, bridal showers, team-building events, family gatherings, and more, private art experiences are customized to create meaningful memories while making something unique together.
Let's Collab
Hey there, I'm Estela Karina :)
I create worlds where strategy meets whimsy, and branding feels more like storytelling than selling.
For over 10 years, I've helped businesses, nonprofits, and communities build brands people genuinely connect with through bold design, immersive experiences, thoughtful marketing, and a little bit of magic. Whether I'm directing a campaign, painting a mural, producing an event, or building a brand from scratch, my goal is always the same: create something people don't just see, they remember.
Gallery of Past Events
